National Alliance Discount Continues

Over the past several years, SIAA member agencies have taken advantage of the discount in place for the National Alliance online classes.  I am pleased to announce that our 25% discount will remain in place for another year.  The 8 hour CISR and CSRM courses will be $119 vs. $159 and the 4 hours classes will be $40 vs. $60.  Please LOGIN for more information.  We look forward to providing you all with additional company and industry learning opportunities in 2014.

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How to Grow Your Commercial Insurance Book of Business

Successful commercial agents focus on one primary mission, and that is creating and growing their commercial insurance book of business, but how do they do it? Even though the insurance industry is known for its traditions, whether it’s marketing or how they sell policies, to customer engagement, the industry as a whole has been reluctant or slow to adapt to technological. Unfortunately, what has worked in the past is not enough to reach new customers anymore and those stuck in the past are missing out on ways to grow and expand their businesses. Here are five proven ways that an

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Retain Customers with a Client Onboarding Process

Congratulations on Your New SALE! It becomes so easy as an Agency Owner, just to worry about SELLING! After all isn’t that what it’s all about? It was a rhetorical question and just, so we are clear, the answer is…a resounding NO! You certainly need to be able to sell but do so by creating a value-based proposition and tying in a unique Client experience, this has never been as true and relevant as it is today, especially now in this digital based consumer market we live in. The question becomes, “How can you set your agency, your website and