Established Agency

Frank knew he needed a Network to help his 100+ year old agency survive

Frank knew he needed a Network to help his 100+ year old agency survive

A marketing rep told Kevin to join VIAA

A marketing rep told Kevin to join VIAA

Going with Valley was a No-Brainer for Jim

Going with Valley was a No-Brainer for Jim

Mark was skeptical, but loves the VIAA support

Mark was skeptical, but loves the VIAA support

Going with a different Network led to problems

Going with a different Network led to problems

Brad was struggling to compete, until he joined Valley

Brad was struggling to compete, until he joined Valley

Learn More About VIAA

Meet the Team!

Meet the Team!

Matt Masiello talks about VIAA

Matt Masiello talks about VIAA

How VIAA helps an existing agency build on its foundation

How VIAA helps an existing agency build on its foundation

This is our WHY!

This is our WHY!

Scratch Agency

Keith joined for the ability to focus on clients

Keith joined for the ability to focus on clients

Traci’s last agency left her hanging after 21 years, now she’s thriving as an independent

Traci’s last agency left her hanging after 21 years, now she’s thriving as an independent

Amber knew the captive model wasn’t sustainable for her

Amber knew the captive model wasn’t sustainable for her

Nick was tired of the restrictive environment of his captive

Nick was tired of the restrictive environment of his captive

Access to markets helped Jon launch his agency

Access to markets helped Jon launch his agency

Gary was a top producer, but his revenue wasn’t reflecting it

Gary was a top producer, but his revenue wasn’t reflecting it

From failure-to-launch to thriving, Grady learned the power of a Network

From failure-to-launch to thriving, Grady learned the power of a Network

Real Members Experience

I have had an Independent Insurance Agency since 1975 and in 2006 I was approached by Pierce, a friend and colleague to join Valley Insurance Agency Alliance (VIAA). Once I understood the value the alliance had to bring to me I decided to join and was the 1st existing Independent Agent to sign on. Prior…

Member Since June 2006

I got into this business because my son, Matt, was selling insurance for Farmers and he quickly realized that being a captive agent was not going to be productive or fulfilling for him with all the restrictions they put on their agents. After 3 years of being with Farmers he started researching ways of becoming…

Member Since October 2009

On my mother's side I have four generations of insurance agent blood in my veins and four generations from another ancestry line — if my wife will permit me to include her family. But in spite of relatives guiding my career path, initially I was led to other interests — until the economic collapse of…

Member Since September 2009

I started in the Insurance Industry in May 2008 with Shelter Insurance. They put me through training and made me feel like I would own my business. I soon realized this did not hold true. I also recognized that as a captive agent there is only a small minority of people that fit in the…

Member Since February 2009

We had some reservations when we decided to leave our captive agencies and start an independent agency. Our business plan focused almost exclusively on commercial insurance. We knew that if we were going to be successful competing against the larger agencies in that arena, we needed help. Our agency has been very pleased with all…

Members Since December 2008

I was formerly with a captive insurance company where I was introduced to the insurance business, but quickly learned that it would soon become a stepping stone to where I wanted to go in the industry. My major frustration was that being captive, I only had one resource. The misconception of the captive company is…

Member Since April 2008

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