If you run an independent insurance agency in Missouri or Illinois, the way homeowners shop for insurance should change how you think about growth. Recent data shows only 7% of first-time homeowners start their search with an independent agent or…
Captive agents become independent insurance agency owners by turning sales experience into a controlled agency. The move starts with reviewing the current contract, then setting up the new agency, securing carrier access, choosing technology, and preparing a launch plan that…
Private equity promised a payday for agency owners — but for the producers left behind, the math is getting worse every quarter.
St. Louis, MO – May 28 – Valley Insurance Agency Alliance (VIAA) has crossed $1 billion in written premium in the same year it celebrates its 20th anniversary on June 1st. This milestone reflects the strength of a network of…
In today’s insurance market, independent agencies face fierce competition. Your ability to respond quickly, submit clear applications, and provide value to clients sets you apart and keeps your business booming. Valley Insurance Agency Alliance (VIAA) aims to equip our Members…
Picture this: You write a single policy, and Valley Insurance Agency Alliance (VIAA) pays you not once, not twice, but potentially five different ways throughout the year. Sounds too good to be true? We understand the skepticism, but VIAA’s numbers…
Finding the right insurance partnership can be intimidating or overwhelming. Don’t think of it as just another item on your to-do list, but as a turning point for your agency’s future. As an industry leader, VIAA knows the complicated and…
Successful commercial agents focus on one primary mission, and that is creating and growing their commercial insurance book of business, but how do they do it? Even though the industry is known for its traditions, whether it’s marketing or how…
Congratulations on Your New SALE! It becomes so easy as an Agency Owner just to worry about SELLING! Isn’t that what it’s all about? It was a rhetorical question and, just so we are clear, the answer is…a resounding NO!…
Insurance isn’t just all about the SALE! It is, however, all about relationships. A client’s claim experience will create a long-lasting impact and impression of that relationship, either as a positive or as a…I will probably be looking for another…